What’s New and What to Expect at Chef Chris Shepherd’s Southern Smoke Festival, 2024



In its eighth year, the Houston-based outdoor food and drink festival will overtake Discovery Green with 73 chefs from around the country

James Beard Award-winning chef Chris Shepherd will host the eighth annual Southern Smoke Festival this fall, and he says this year’s rendition of the fundraising event will be especially “massive.”

The outdoor food and drink festival, which benefits restaurant workers in crisis around the country, is slated to overtake Downtown’s Discovery Green on Saturday, October 5. This year will feature a whopping 73 chefs (roughly a third from Houston), including Austin pitmaster Aaron Franklin, Emmanuel Chavez of Houston’s Tatemó, and Street to Kitchen’s Chef G. More cooking demonstrations, live music, and giveaways are also a guarantee, Shepherd says.

“It’s the one day every year where we get to rejoice as an industry and really take care of people,” Shepherd says. “There’s this undying gratitude, but also, it’s about raising money for people that you’ll never meet, and I think that’s special.”

Proceeds will benefit Southern Smoke Foundation’s emergency relief fund, which supports food and beverage workers in crisis around the country, and its Behind You mental health program, which provides no-cost counseling in 10 states and Washington, D.C.

Shepherd founded the Southern Smoke Foundation in 2015 to help his friend and former sommelier Antonio Gianola who was diagnosed with multiple sclerosis. He launched the festival in 2018 to aid food and beverage industry workers around the country who have experienced natural disasters, medical emergencies, accidents, or other unforeseen events. Since its inception, the foundation has granted more than $12.3 million to restaurant workers across the country. This year alone, it’s dispersed $1 million to workers as of July 1.

Here’s what you can expect from Southern Smoke this year:

What’s New

Dozens of chefs pose for a photos with an $1.8 million check on Southern Smoke Festival’s main stage.
D Ortiz Photography
Southern Smoke Festival gathers some of the country’s best chefs in Houston to help raise money for restaurant workers in need.
  • A new and improved VIP area: Starting at 3 p.m., festivalgoers with VIP passes can access the Lexus VIP area in the Grove, also located in Discovery Green. There, attendees can enjoy wine, giveaways, and prizes, plus creations by chefs, including Kate McLean of Houston’s Tony’s, Bodega Bakes cookbook author and award-winning chef Paola Velez, and Billy Durney, who will serve his signature burgers from Brooklyn’s Red Hook Tavern.
  • Book signings: Third Ward bookstore Kindred Stories will sell books on-site and will offer scheduled signings throughout the festival, allowing attendees to purchase books and have them signed by their favorite chefs.
A view of people walking around Discovery Green during the Southern Smoke Festival with the Houston skyline in the background.
D Ortiz Photography
Southern Smoke Festival features dozens of dishes from talented chefs from around the country.

Who’s Attending

Participating Houston chefs include:

Houston Michelle Wallace arranges dishes at her booth at the Southern Smoke Festival at Discovery Green.
D Ortiz Photography
Houston chefs, including Michelle Wallace, will offer bite-sized creations for Southern Smoke festivalgoers.

Chefs making their Southern Smoke Festival debut include:

Austin pitmaster Aaron Franklin smiles while slicing brisket at Southern Smoke Festival.
D Ortiz Photography
Austin pitmaster Aaron Franklin will return with juicy bites of brisket.

Returning chefs from around the country, include:

Chefs hand out dishes at a tent at Southern Smoke Festival.
D Ortiz Photography
Houston chefs will showcase some of their skills in small dishes at Southern Smoke.

Insider tips for the best experience

  • Make a game plan, and get there early. Using the festival’s list of chefs and restaurants, prioritize your favorites by visiting them first. Lines can be long, and some chefs run out of their dishes fast.
  • Bring a disposable tray. Carrying various bites at once can be a balancing act. Some festivalgoers bring trays to help collect and carry the different dishes they’ll collect throughout the evening.
  • Go to the festival hungry, and pace yourself. There’s a lot of food and drink to be had.

Southern Smoke Festival will be hosted at Downtown’s Discovery Green from 3 p.m. to 8 p.m. on Saturday, October 5, 2024. VIP admission ($500) begins at 3 p.m. and general admission ($225) at 4 p.m. Tickets are available for purchase online. 1500 McKinney Street, 77010.