Houston Business News - Local Houston News | Houston Business Journal: How the Overwatch League’s Houston Outlaws are building a local esports brand
Many sponsors need to be educated about the esports industry in general and the value of marketing to consumers under the age of 35 years old, said Lori Burgess, COO of Beasley Esports and the Houston Outlaws. āThereās a real gap with the people that a…
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