Small business advice
Hello I have small a business selling custom cakes and cupcakes I’ve been making desserts my whole life and decided to turn my love for baking into a business 2022 was my first year in business and in April my business will make one full year, but my problem is I need to figure out how to grow my customer base into a newer and larger area of people I appreciate all my customers but the price for my cakes are normally around $175-$250 I charge these prices so I can make a suitable profit after buying ingredients the problem a lot of the people trying to order the cakes cannot afford that price and if I charge a lesser amount I will not be making any money so my question is how can I move my customer base into a area where people can afford my cakes and treats ,thank you in advance for any advice my instagram is Sugar_Dose.htx if anyone is interested in following my page
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