Scaling Up a French Restaurant Without Losing Our Local Flavor

As a digital marketing agency based in Houston, we've helped many local brands breakthrough in the Texas market. Our most recent success story shows the impact of targeting the right audience.

CASE STUDY: Boosting Engagement for a French Restaurant Brasserie19, a French bistro, wanted to increase local customers. We created a targeted 3-month social media strategy focused on Houston foodies within 5 miles.

Strategy: – Refreshed brand assets – Content calendar for consistent posting – Facebook and Instagram ads showcasing cuisine – Instagram promotion for 20% off check-ins

Results: 15,000+ new social followers 40% increased engagement 100+ promotion redemptions 15% revenue increase during promotion

Our tailored social media approach successfully raised awareness and acquired new customers for Brasserie19. The strategy delivered measurable growth, proving the power of digital marketing campaigns.

Our biggest winner was an Instagram story promotion. We offered a 20% discount to anyone who checked in, which generated over 100 redemptions. Restaurant revenue grew 15% during the promotion period.

Now as we take on more clients, we want to maintain our hands-on approach while scaling operations. What tips do you have for streamlining processes without losing personalized attention? How can we evaluate new marketing channels effectively as our budget grows? We're interested in measured strategies for expanding our reach while keeping our focus local.