Rockets President says engaged fans is team’s top priority
We routinely and extensively talk about the Houston Rockets roster and their basketball prospects, but what is going on behind the scenes and what is coming at Toyota Center?
Houston Rockets President of Business Operations Gretchen Sheirr joined Ben DuBose and I for an exclusive interview on the show, talking about what is to come in the 2025-26 season. We discussed the current team and its growth over the past four years, the in-arena experience, the front office, what she takes notes on when she watches games and more.
“Make no mistake, we are a business, but filling our building and having fans that are there, that are excited, that are engaged and that are proud of what we are doing is key,” said Sheirr.
The Rockets have made moves to make things more cost-friendly for fans, including prices on kids meals ($5.95) and concessions like hot dogs, sodas and popcorn ($3.99 each).
“There’s going to be something almost every night that provides a very affordable option for the fan to come to our games,” said Sheirr.
Gretchen also talked about the impact of Kevin Durant and the exciting prospects for the team this season with his arrival in Houston.
“He likes basketball,” laughed Sheirr about her impressions of Durant. “He’s a worker. He’s really smart and he’s super excited to be in Houston.”
She also talked about being able to watch Alperen Sengun and the young players grow since the team drafted them.
“Part of our storyline was, hey, if you could go back and be a part of ‘insert sports legend’s name’ and watch them from their rookie year on knowing how great they would be, that’s a cool experience that I think everyone would want to be a part of. Hopefully we did a good job over the last 4-5 years of really telling the story of what we were trying to accomplish, the belief that we had in these young guys and seeing it all come together.”
There are still seats available to games and Sheirr points out you can buy tickets today directly on Rockets.com
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