Pressed Roots, the Dallas-Based Salon Reimagining the Drybar for Textured Hair, is Just Getting Started

When we first profiled Piersten Gaines at the start of 2020, the Columbia and Harvard Business School graduate was preparing to open the very first Pressed Roots, a luxurious, beautifully designed salon specializing in natural, silky blowouts for textured hair. After dipping her toes in markets like Boston and Atlanta with sold-out pop-up appointments, Gaines … Continued

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