June & January CEO explains her electric startup’s pivot to survive coronavirus crisis
June & January epitomizes the entrepreneurial response to the coronavirus.
The Georgetown-based company, known for is comfortable children’s apparel, went months without inventory after its Chinese suppliers shut down. Questions over how the pandemic affects back-to-school sales — typically a huge boost to the company — mean planning for the rest of the year is up the air.
So June & January significantly changed its purchase orders. It started a whole new line of business, reselling toys and…