Rice University Jones Graduate School of Business - HoustonNewMedia.org https://houstonnewmedia.org/author/rice-university-jones-graduate-school-of-business/ Building "Bridges" Across the Bayou City! Thu, 15 Aug 2024 17:47:23 +0000 en-US hourly 1 https://wordpress.org/?v=6.9 https://i0.wp.com/houstonnewmedia.org/wp-content/uploads/2022/11/cropped-cropped-Houston.png?fit=32%2C32&ssl=1 Rice University Jones Graduate School of Business - HoustonNewMedia.org https://houstonnewmedia.org/author/rice-university-jones-graduate-school-of-business/ 32 32 103504436 Rice University course teaches executives to elevate business performance with customer-centric strategy https://houstonnewmedia.org/rice-university-course-teaches-executives-to-elevate-business-performance-with-customer-centric-strategy/?utm_source=rss&utm_medium=rss&utm_campaign=rice-university-course-teaches-executives-to-elevate-business-performance-with-customer-centric-strategy Thu, 15 Aug 2024 17:47:23 +0000 http://houstonnewmedia.org/?guid=ccd0ad4a1b843bfb4d189a94f3af2596 In an interview with Vikas Mittal, J. Hugh Liedtke Professor of Marketing, we explored customer-centric strategy, a new course offering at Rice University Jones Graduate School of Business. This course aims to transform executives into strategy-centric...

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