Why it’s time to rethink your social media strategy
If you have noticed your posts on social media are not reaching many people, it’s not necessarily your fault. Many other business owners are experiencing the same. The reason for this is that social media is now pay-to-play. Their algorithm suppresses your posts. If you don’t believe this to be true, I can give you 21 billion reasons why: Facebook made $21 billion in the third quarter of 2020 strictly from advertisement revenue. Less than 5% of your page/profile followers or likes will ever see…